Nature is incredibly efficient. Give plants the right nutrients, sunlight, and water, and they will thrive. People are the same, with the added complexity of motivation and free will. If you provide a person with the right conditions, they will do what they do best – design a multi-platform product, write copy to encourage donations to help earthquake victims, or pack and ship 200 orders in a day.
The key is to build the right conditions. Drawing on my own experience and the writing of Don Norman, Masanobu Fukuoka, Richard Buchanan, Bill Mollison, and other experts, I work with teams and their clients to create the right conditions for getting things done.